Skuodas Public Library – Marketing & Web Design

Link sito web knygumanija.svb.lt

Context / Client

Skuodo Rajono Savivaldybės – Public Library of the city of Skuodas, Lithuania.
Annual project carried out through the European Solidarity Corps (2021).

Role and responsibilities

Marketing Assistant, Web Designer & Content Creator

During the year I worked on:

  • Management of the social media of the library with the creation of visual content (photos, graphics, videos).

  • Support in the implementation of video interviews to local writers and artists.

  • Development and management of a blog dedicated to reading, publishing weekly articles in Lithuanian, in collaboration with the team.

  • Video footage and drone footage for the production of a documentary about a local artist.

Project objectives

  • Promote local culture and increase community engagement.

  • Modernize the library's digital communications.

  • Making cultural content more accessible and attractive.

Solution / Key Activity

  • Creating a more consistent visual identity on social media.

  • Editorial plan management and multimedia content creation.

  • Blog development and definition of content categories.

  • Production of video interviews and narrative content for digital platforms.

  • Drone filming and post-production management.

Results

  • Greater visibility on social media and increased interactions.

  • Active blog with regular publications and editorial content in local languages.

  • Promoting artists and local culture through interviews and documentaries.

  • Strengthening the cultural institution's digital presence.

Skills / Tools

  • Web & Content Design

  • Social Media Management

  • Video Editing

  • Drone Shooting

  • Multilingual copywriting

  • Storytelling for cultural institutions

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