Tinta nosNervos – Erasmus for Young Entrepreneurs · EU Programme
Social Media Strategy
Managed Instagram and Facebook from content strategy to daily publishing — growing the combined following to 9,000 followers. Created a content calendar, visual templates, product storytelling posts, and event promotion for Lisbon’s literary community.
E-commerce
Updated the WordPress e-commerce catalogue with new book releases — writing descriptions, uploading product images, managing categories and tags, and ensuring the site remained current with the publisher’s growing catalogue of Portuguese literature.
Agency Development
Worked alongside the host entrepreneur to define my own agency model — identifying the ideal client profile (SMEs), pricing structure, service packages, and brand positioning for a web design agency focused on small and medium businesses in Italy and Europe.
Through the Erasmus for Young Entrepreneurs programme — an EU initiative supporting cross-border knowledge exchange between new and experienced entrepreneurs — I spent 6 months embedded in Tinta nos Nervos, an independent bookshop and micro-publisher based in Lisbon.
My role was twofold: I contributed to growing the brand’s digital presence while simultaneously working with the host entrepreneur to develop my own web design agency model for small and medium businesses across Europe.
EU recognition · Published story
Featured on the Erasmus for Young Entrepreneurs official website
My experience in Lisbon was selected and published as a success story on the official EU programme website — reaching thousands of young European entrepreneurs considering international mobility.
